TWITTER #TEAMCANADA EXPERIENCE

The Project

An interactive experience at Canada House, allowing fans to share their support for Team Canada.

Custom Fabrication

WXM designed and custom fabricated a glowing LED Maple Leaf housing around a tablet, prompting fans and athletes to share tweets, photos, gifs and videos using #teamcanada.

User Interface Software

A hashtag scanning system detected #teamcanada tweets, signalling the custom LED Maple Leaf to flash various colours. Red for a tweet, blue for a tweet with a picture and green if the tweet contained a video.